Friday, January 4, 2013

Gucci brand

Gucci: saddlery shop aristocratic origin Gucci (Gucci) brand files: (1) affiliation: the founder of the Gucci Group (2): the registration of (Guccio Gucci) (3): Florence, Italy (1923) ( 4) Designers: 1923 -1989, 1989-1992 , Richard Mbertson (Richard Lamberson), fashion design and creative guide 1990 - 1991, Dawn Mello (Tangmei Luo), an American citizen designer in 1994, Tom Ford (Tom Ford) (5) brand line: Gucci Gucci (6) product lines: clothing handbags glasses shoes watches scarves perfume (7) the target consumer group: upper-class women, movie stars (8) address : 73viatornabuoni, florence, Italy Gucci Group (GUCCI Group) headquarters in Florence, Italy, and business men and women fashion, leather goods, bags, shoes, watches, home accessories, pet supplies, scarves, neckties, belts, perfumes and other expensive luxury.Gucci (GUCCI) brand to high-end, luxury, sexy and famous, a symbol of status and wealth, Brand become rich consumer darling of high society.Fashion worthy to compete with LVMH Group, the international luxury goods group, Gucci Group (GUCCI Group).GUCCI is Italian, the standard Chinese name: Gucci, also translated as Gucci, Gucci, Gucci.Gucci started by saddlery shop, founded in 1906 by Guccio Gucci, the Italian leather craftsmen Mr..In 1922, the hotel manager had in London Hotel GrandSavoy any GoccioGucci returned to Florence, opened a monopoly luggage and saddlery shop, and do a small workshop production of jewelry.The shop soon expanded into a production of handbags and horse riding equipment shop.In 1937, Gucci bigger shop in the Arno River, this store is the prototype of the Gucci brand today.In 1938, with the expansion of the business, Gucci in Rome prestigious ViaCondotti opened its first Gucci shop, began his fashion dominance.Since Italy was under fascist rule, raw material scarcity discerning Gucci found materials have the potential of hemp fiber, flax, jute and bamboo.1906 Guccio Gucci Gucci began in Florence, Italy, to his own name production of leather goods, from the horse title with stirrup horse title chain design first appeared in 1937, the latter four sons have joined, became the family business.In 1950, the company officially set its own trademark, Since then, Gucci harness girth started to become the well-known brands in Europe.Later, another son Rodolfo Gucci, joined the company in 1951, he opened shops in Milan to open new stores in Manhattan, 58th Street, and in 1953, Gucci famous Italian brand products sold in the United States.Coach Outlet Online.Since the Manhattan stores completed in 1953, 20 years, Gucci have been in London, Palm Beach, Paris and the rest of the world's most prosperous cities opened new stores, and the award-successful.In 1972 and 1974, Gucci shops of Tokyo and Hong Kong stores were opened and marked Gucci into the Far East market.However, success in addition to bring fame and fortune of the Gucci family, various problems ensued, 70 and 80s, outside the market flooded with counterfeit, internal old grudge between the company's own financial problems with family members .Gucci's development road after twists and turns, troubled the brink of bankruptcy; 1989, Tang Meiluo (Dawn Mello) was appointed as its vice president and creative guidance.Over the years, Gooch painstakingly built and maintain the image of luxury and luxury products, Mello added, on the one hand its existing high-end brand line of products to maintain a luxurious and elegant aristocratic taste, on the other hand, is committed to the development of the new series, traditional aristocratic dramatic element with modern life true feelings, yesterday's symbol of the glory of luxury brand become a must fashionable, its pace of development, but it is truly amazing.Rodolfo's son, Maurizio Gucci's 50% shares and shareholders in 1989 was elected president; bought the remaining 50% of the shares were Bahrain's Investcorp company.When the previous president, Maurizio invited DawnMello served as vice president and creative director, during their common reduction Gucci saved thousands of products, and to update some classic products, such as toe have the Maxianshan ornaments Gucci loafers face-lift The choice of new colors and change the proportion of the shoes sold out immediately after the re-launch of the shoes in 1993, and the new version of the bamboo bag is another very popular old bottle newly installed products.GUCCI most glorious period can be said to Tom.Coach Outlet.The Crawford (Tom Ford) in 1994 as creative director GUCCI day.

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